{"id":18485,"date":"2020-09-20T13:05:48","date_gmt":"2020-09-20T18:05:48","guid":{"rendered":"https:\/\/www.abodo.com\/blog\/?p=18485"},"modified":"2025-03-05T09:31:46","modified_gmt":"2025-03-05T15:31:46","slug":"virtual-apartment-tours-ultimate-guide","status":"publish","type":"post","link":"https:\/\/www.rentable.co\/blog\/virtual-apartment-tours-ultimate-guide\/","title":{"rendered":"Virtual Apartment Tours: The Industry’s Ultimate Guide for Property Managers"},"content":{"rendered":"

The coronavirus pandemic is pushing property managers and real estate agents to get creative about showing rentals to prospective tenants utilizing virtual apartment tours.\u00a0<\/strong><\/h3>\n

In the midst of one of the biggest health crises in American history, businesses are working to stay afloat while operating in non-traditional ways. Property management companies are feeling this same pain, as they explore best practices for virtual apartment tours best suited for renters.<\/span><\/p>\n

As you’ll see below, according to Google Trends<\/a>, virtual apartment tour searches in the real estate industry have spiked dramatically in the past two months. This simple chart shows the true importance of mastering virtual apartment tours<\/strong>, as renting remote<\/a> becomes a true priority.\u00a0<\/span><\/p>\n

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Spike in Google Searches related to virtual tours via Google Trends<\/figcaption><\/figure>\n

Renters \u2014 the other side of the rental equation \u2014 are voicing their concerns about finding their next place, while remaining hopeful that virtual tours will give them what they desperately need.<\/p>\n

According to a recent study by Rentable, more than 60% of renters said that coronavirus has negatively impacted their apartment search.\u00a0<\/strong><\/p>\n

Additionally, 30% of renters surveyed stated they’d prefer photos and floorplans in a virtual manner<\/strong>, while pre-recorded videos of units (27%)<\/strong>, and live personalized unit tours (21%)<\/strong> rounded out the pressing desires of renters.<\/p>\n

During this important shift in how many renters are viewing apartments, we decided to put together a complete rundown on the most popular, efficient and, now, necessary virtual apartment tour options<\/strong> in the industry.\u00a0<\/span><\/p>\n

What You’ll Learn in the Virtual Apartment Tours Ultimate Guide<\/strong><\/h2>\n

Rentable\u2019s ultimate guide to virtual apartment tours<\/a> teaches property managers<\/a> and leasing agents how to effectively rent apartments in a remote manner, using virtual tour options, live streaming technology, expertly crafted video walkthroughs, apartment stories, stunning floorplan, and unit photos, along with innovative technology, such as Matterport 3D camera software and more.<\/span><\/p>\n

This guide will help property managers minimize vacancies<\/strong>, save time with virtual touring options, like Instagram for real estate<\/a>, and continue to lease valuable units during times when in-person tours are simply not an option.<\/span><\/p>\n

Finding a way to make potential clients comfortable when viewing new apartments, signing a lease and making a move during these trying times is of utmost importance to management companies nationwide that are managing rental properties<\/a>.\u00a0<\/span><\/p>\n

In this guide, you’ll learn how to:<\/p>\n

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  1. Master the Pre-Recorded Video Walkthrough<\/strong><\/span><\/li>\n
  2. Showcase Stunning Unit-Specific & Amenities Photos<\/strong><\/span><\/li>\n
  3. Flourish with One-on-One Live Video Tours<\/strong><\/span><\/li>\n
  4. Thrive with Facebook Live Open-House Tours<\/strong><\/span><\/li>\n
  5. Empower Renters with Self-Guided Tours<\/strong><\/span><\/li>\n
  6. Innovate Using Cutting-Edge Matterport Technology<\/strong><\/span><\/li>\n<\/ol>\n

    So, let\u2019s get started and learn how to r<\/strong><\/span>ent remote <\/b>today by navigating through the following six lessons.<\/span><\/p>\n

    1. Master Virtual Apartment Tours with Pre-Recorded Video Walkthroughs<\/h2>\n

    Video walkthroughs are truly important as leasing has gone almost entirely virtual nation-wide in the wake of the COVID-19 pandemic, but renters still need to move.<\/span><\/p>\n

    Even under normal circumstances, renters are often put in the position of needing to sign a lease, site-unseen, when moving out of state for work, school, family issues, among others. And if you are moving, don’t forget to take a look at moving company reviews<\/a> first!<\/span><\/p>\n

    At Rentable, we know that renters are much more comfortable signing a lease when they feel they have an understanding of the actual unit they\u2019ll be renting. There\u2019s mistrust around model unit photos, so pre-recorded walkthroughs are essential to establishing trust with renters.<\/span><\/p>\n

    How to Get Started Today<\/strong><\/span><\/h3>\n

    Pre-recorded video walkthroughs used for virtual apartment tours do not need to be professionally produced, with drone footage and musical backgrounds. These videos can be recorded with your cell phone or tablet quite easily. In fact, Rentable\u2019s recent survey of renters shows that they tend to trust this type of authentic, credible content more than professionally produced videos. <\/span><\/p>\n

    Don’t worry, it’s not as hard as you might think. For starters, take a look at the video below.<\/span><\/p>\n